SELLING STRATAGY

Setting a goal

What were your reasons for starting your businss?

If you knew you couldn't fail, what is your heartts desire for your business?

A goal needs to be S-M-A-R-T

S-Specific

M-Measurable

A-Attainable

R-Relevant

T-Time Specific

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Beauty sessions

Beauty sessions are the quickest and easiest way to build your business by growing a customer base. When women try this amazing product they want to take it home and start using it right away!

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preferred customer program

Send the latest edition of The Look and a sample to your customer for just $0.70 per person.

Hi (name)! I wanted to make sure you have received the latest edition of the LOOK? It is so chock full of the latest and greatest new products and I wanted YOU to be one of the first ones to try these amazing products. Did you get a chance to try this fabulous sample!

2 + 2 + 2 follow up

Fortune is in the follow up. Mary Kay Ash always taught the 2+2+2 method when following up with customers!

2 days after they purchase to see if they have an questions
2 weeks after they purchase to make sure the products are working for them and that they are not using so to much.
2 month after they purchase to see if they need to reorder.

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Social selling

It is wise to utilize Social Media to market your business, however, make sure you follow the Mary Kay Legal Guidelines. Follow this link: Social Media Guidelines.

Step 1: Create a customer group

Step 2: Invite all of your friends and family

Step 3: Schedule your debut

Check out the great tools Mary Kay provides for your social media success at the link below.

SOCIAL SELLING ON INTOUCH

Having a great sale

Having a sale can boost your business when done correctly!

In our unit we choose to have to larger sale opportunities 2 times a year one in June as a customer appreciation sale and the other one on Pink Friday (AKA black Friday in the real world)

When you offer sales to frequently, your customers will wait to order until a sales comes around. Also keep in mind you do not want to give away all of your profit. I have found doing discounted purchase with purchase works great.

Sales Ideas