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Start with a goal
setting a goal
What were your reasons (Why) for starting your business?
If you knew you could not fail, what would you want to achieve with your Mary Kay Business?
A goal has as specific amount, with a specific deadline. You must be able to measure it and it must be attainable! and it must be realistic for it to be accomplished!
It is time to set your first goal!
That make you money!
Parties are the fastest and easiest way to grow your business and your client base. When women can get together with friends in a fun, informal intimate setting to try the products, they are most likly to purchase from you for the personal service.
Preferred customer Program
This is the ultimate Marketing Program. One time a quarter plus for the holidays the Look Book Catalog is sent out the company to customers you sign up for the program.
It has the new quarterly product launches in it and also a sample for them to try. Cost is $.70 per name each quarter. You will have a follow up list to call everyone after the Look Book is mailed.
2 + 2 + 2 Follow up
Mary Kay was a genius in the people business. She developed a system to follow up with customers who have started on our products to make sure that they are happy and using the products correctly! Call them 2 days after they start to see if they have questions, 2 weeks we do a follow up appointment to reinforce why they are using it then every 2 months to see if they are in need of anything, have questions or want to see any of the new items.
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